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Island hopping boat near Mactan, Cebu
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A direct operator, not a reseller

We run these tours ourselves — no third-party markups, no surprise add-ons. Twenty years of local knowledge means your itinerary actually fits how you like to travel, and you can check real-time availability and book online in minutes.

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Local Knowledge

The Rich History of Cebu

01

History of Cebu

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Cebu (/sɛˈbuː/; Cebuano: Sugbo), officially the Province of Cebu (Cebuano: Lalawigan sa Sugbo; Tagalog: Lalawigan ng Cebu), is a province of the Philippines located in the Central Visayas (Region VII) region, and consists of a main island and 167 surrounding islands and islets. Its capital and largest city is Cebu City, nicknamed "the Queen City of the South", the oldest city and first capital of the Philippines, which is politically independent from the provincial government.

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02

Early history

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The name "Cebu" comes from the old Cebuano: sibu or sibo ("trade"), a shortened form of sinibuayng hingpit, 'the place for trading'. It was originally applied to the harbors of the town of Sugbu, the ancient name for Cebu City. Alternate renditions of the name by traders between the 13th to 16th centuries include Sebu, Sibuy, Zubu, or Zebu. Sugbu or Sugbo, in turn, is derived from the Old Cebuano term for "scorched earth" or "great fire", variously spelled by early European sources as Subuth, Zsubu, and Zubut, among others.

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03

Spanish colonial era

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The arrival of Portuguese explorer Ferdinand Magellan in 1521 began a period of Spanish exploration and colonization. Losing the favour of King Manuel I of Portugal for his plan of reaching the Spice Islands by sailing west from Europe, Magellan offered his services to King Charles I of Spain (Charles V, Holy Roman Emperor). On September 20, 1519, Magellan led five ships with a total complement of 250 people from the Spanish fort of Sanlúcar de Barrameda en route to southeast Asia via the Americas and the Pacific Ocean. They reached the Philippines on March 16, 1521.

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04

American invasion era

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In 1898, the island was ceded to the United States after the Spanish–American War and Philippine–American War. In 1901, Cebu was governed by the United States for a brief period, however, it became a charter province on February 24, 1937, and was governed independently by Filipino politicians.

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05

Japanese occupation era

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Cebu, being one of the most densely populated islands in the Philippines, served as a Japanese base during their occupation in World War II which began with the landing of Japanese soldiers in April 1942. A Japanese businessman established Cebu's first "comfort station" during the war, where Japanese soldiers routinely gang-raped, humiliated, and murdered kidnapped girls and teenagers who they forced into sexual slavery under the brutal "comfort women" system.

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